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Negocio 8 min

How to choose a custom software development company

10 objective criteria to evaluate vendors, red flags to avoid and the questions that separate a great partner from one that will cost you dearly.

Technical team reviewing software proposals at a modern table

Choosing badly costs twice: you pay for the project and then pay to redo it. These are the 10 criteria we apply when advising a client comparing vendors.

The 10 criteria

  • Verifiable portfolio with cases you can visit live
  • Direct references from current clients, not just logos
  • Clear methodology (sprints, deliverables, communication channels)
  • Contract with intellectual property of the code assigned to you
  • Up-to-date technology stack — no hidden legacy
  • Stable team, not rotating per project
  • Documented QA and security processes
  • Transparent, itemized pricing model
  • Post-launch support and evolution plan
  • Location and time zone compatible with your operation

Red flags

  • "Closed" quote without prior discovery
  • They refuse to show code or previous repositories
  • The whole team is subcontracted and they do not disclose it
  • No standard confidentiality agreement
  • They promise "everything in 2 weeks" without knowing your case

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